Too many companies treat rewards and incentives like sunk expenses. I treat them as opportunities.

Backed by 25+ years of strategy, execution, and real relationships, I help organizations build revenue-producing loyalty, incentive, and benefits platforms that scale.

Trusted by

NichterSolutions = Me & Trusted Partners!

NichterSolutions is me — Larry Nichter — backed by a network I've spent decades earning.

I'm not a faceless firm or a bloated agency. You get my time, my experience, and my judgment — focused on your actual problem. And when the right answer lives outside my lane, I know exactly who to call.

My background spans loyalty programs, incentive design, member benefit monetization, gift card strategy, and digital disbursement. I've worked with companies ranging from Fortune 500s to fintech startups — and the through-line is always the same: find the value others are missing, and build something that lasts.

Where I Can Help

Loyalty & Incentive Strategy

If your reward program isn't changing behavior, it's just costing money. I help companies design, fix, and scale programs that employees, customers, and members actually use.

Digital Disbursement

Still paying claimants or contractors by check? I work with administrators and platforms — including in the Class Action vertical — to design payout strategies that are fast, claimant-friendly, and operationally clean.

Member Benefit Design & Monetization

For banks, associations, and membership organizations you can be sitting on unrealized value. The right benefits structure turns member perks into loyalty, engagement, and recurring revenue.

Testimonials

“Think of yourself as a customer.”

— Circa 1990’s, MBNA

I've carried one line with me since the early days at MBNA:

It sounds simple. But it changes everything about how you build a program, structure a partnership, or solve a problem. Every engagement I take on starts there — with clarity about what the end user actually needs, and what success really looks like for you.

No decks for the sake of decks. No vendors pushed for the wrong reasons. Just honest thinking and the right people around the table.

FAQ

  • NichterSolutions is me—and my trusted partners.
    A boutique consultancy built around real experience, strong relationships, and practical problem-solving.
    You’ll work directly with me—and when needed, I’ll bring in the trusted partners who help get things done right.

    At the core, it’s about solving opportunities—whether they’re overlooked, untapped, or hiding in plain sight.

    “Opportunities,” to me, simply means finding better ways to fix what’s broken, improve what’s working, or unlock value others might miss.
    Some call them problems. I call them opportunities.

    It’s kind of what you thought right?

  • Absolutely not. Always happy to explore and see how we might be able to help each other.

  • Transparency is key—from the very start.
    There’s no one-size-fits-all model. Everything is structured based on what makes the most sense for the client, the opportunity, and the outcome.

    Here are the most common setups:

    • Sometimes, a vendor pays us for bringing the right opportunity.

    • Sometimes, a client pays for strategy, execution, or both.

    • Sometimes, we co-create and share in the upside.

    Whatever the model, you’ll always know exactly how it works—and why.

  • I'm really just looking for a common connection—and a way to add value. Sometimes that means working together, sometimes just pointing each other in the right direction. Either way, it usually starts with a quick conversation and a few key questions:

    1. Do you use—or know how your company uses—gift cards?
    If they’re in the mix at all—for employees, customers, or branded promotions—there’s often a smarter way to make them work. I help companies get more impact, more insight, and better ROI.

    2. Are you a retailer or e-tailer trying to improve your gift or loyalty programs?
    I work with brands of all sizes to tighten up both digital and in-store strategies—especially where POS and integration come into play.

    3. When’s the last time you looked at your merchant processing?
    Not just for fees—but for gaps in visibility, efficiency, or opportunities.

    Also, Are you testing a new product or opening a new market?
    If the offer is solid and the goal is clear, I can help you get to a confident “yes” or “no” faster—drawing on real-world experience and the right people.

    Let’s talk. Even a quick chat might spark something useful for both of us.

  • Every company using gift cards—whether for rewards, promotions, or customer engagement—should talk to me.

    And now, if you're looking to review or audit your merchant processing, we can help with that too. It’s free. It can’t hurt.

    Equally important: If you’re exploring a new digital gift card or loyalty program—especially something POS-integrated— there are exciting new options.

  • You bet.


  • My father wanted me to think like a lawyer—but go into business. His plan worked. I don’t practice law any more, but I’m still licensed in several states. That background helps me navigate complex contracts, deal structures, and compliance-heavy verticals—and it builds trust with both vendors and clients.

    Dad was right.